Netherlands-based importer & exporter · Serving buyers across Europe, Africa, the Middle East and Asia

Build your own brand — we build the supply chain behind it.

Private label turns a traded commodity into an asset you own. Vetriva takes you from concept to a compliant, shelf-ready product without you having to manage five separate suppliers.

Why private label

The margin nobody can undercut.

When you sell somebody else’s brand, your price is public and your margin is whatever the market allows. When you sell your own, you control positioning, pack size, specification and price — and you build an asset that stays with your business.

The obstacle has always been complexity: finding a manufacturer willing to run your volume, getting artwork through regulatory review, and handling minimum order quantities across several categories at once. That is precisely the work we take on.

Unbranded carton ready for private label artwork
Available categories

What we can produce under your label.

Rice

Retail packs from 1 kg to 25 kg in PP, jute or laminate, with your artwork and your specification.

FMCG & cosmetics

Skincare, haircare and personal care formulated and filled to your brief, with EU-compliant labelling.

Biscuits & snacks

Biscuits, wafers and savoury snacks in retail and catering formats, including halal-certified options.

Beverages

Soft drinks, energy drinks and juices in can, PET or carton with your branding and export labelling.

Worked example

Cosmetics & personal care, end to end.

The category buyers most often start with, because the manufacturing base is wide and the shelf margin on an own brand is the largest. Here is what a range looks like when we build one.

Skin care

Skin care

Day and night creams, serums, cleansers, micellar water and face masks. Formulations from a stock base you adjust, or developed to your brief.

Hair care

Hair care

Shampoo, conditioner, masks, oils and styling. Sulphate-free and specific hair-type ranges are the usual differentiators.

Personal care

Personal care

Shower gel, body lotion, hand wash, deodorant and oral care — the everyday lines that carry a range's volume.

Household & cleaning

Household & cleaning

Surface, kitchen and bathroom cleaners, laundry liquid and dish wash, in refill-friendly formats.

What the price covers

A cosmetics private-label price is not only the liquid in the bottle. Ours states each part separately, so you can see where the cost sits and change the parts you want to.

  • FormulationStock base adapted to your brief, or a new formulation developed with the manufacturer.
  • Primary packagingBottle, jar, tube, pump or cap — chosen for the format, the fill and the shelf.
  • Artwork & decorationYour design adapted to the die line, printed label or direct decoration.
  • Regulatory fileSafety assessment, product information file and EU notification before a single unit ships.
  • Production & fillingScheduled against the agreed minimum, with batch codes and shelf life recorded.
Finished own-brand cosmetics range
Packaging

From blank carton to finished pack.

Packaging decisions drive both cost and lead time more than the product inside usually does. We fix them early, in writing, with a physical sample before print.

Structure first

Structure first

Format, material, closure and pack count are agreed before artwork starts — changing them afterwards resets the timeline.

Then the shelf

Then the shelf

Artwork adapted to the die line, declarations placed correctly, barcode and batch coding verified on a printed proof.

The programme

From brief to first shipment.

Brief and feasibility

You describe the product, target market, price point and volume. We confirm which manufacturers can produce it, at what minimum quantity and at what cost.

Specification and sampling

We agree the formulation, grade, pack format and shelf life in writing, then produce samples for approval before any tooling or artwork work begins.

Artwork and compliance

Your design is checked against the labelling rules of the destination market — ingredients, allergens, nutrition, language requirements, barcodes and legal notices.

Production and quality control

Production is scheduled and monitored, with in-line quality checks and pre-shipment inspection against the approved sample.

Packing, shipping and repeat

Finished goods are packed for the destination, documented and shipped. Repeat orders run against the approved specification with no re-setup.

Typical lead time

8–14 weeks for a first private label run, depending on category, artwork approval and certification. Repeat orders run considerably faster.

Minimum quantities

Vary by category and pack format — from a single pallet on some FMCG lines to a full container on beverages. Confirmed at the feasibility stage.

Compliance included

Labelling review, certification and documentation for the destination market are part of the programme, not an extra service.

Tell us what you need to source.

Send us your product list, target market and volumes. We come back with availability, indicative pricing and a shipping plan — usually within two working days.